May 10, 2016
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Joe Franscella
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Is Threat Intelligence Really Worth It?

<p>When you contract an illness, you need to be able to treat it to get better. To be able to do that, you must understand what that illness is and what area of your body it is attacking. The same goes for cyberthreats. If your computer gets infected, you need to know the details of it to know how to go about fixing it. This remedy is where threat intelligence can help you.</p><p>One might be hesitant to obtain threat intelligence because of its high price, but there is a big possibility your company will pay a higher price if you do not gain the knowledge that it provides. For the companies that don’t think it’s worth it, they are liable to a large amount of threats like malware, phishing, and password attacks. The same is true for both big and small companies. <a href="https://twitter.com/WillYakowicz" target="_blank">Will Yakowicz</a> writes, “The damage from hacks costs businesses $400 billion a year,” because they don’t have threat intelligence.</p><p>For those who are on the fence, <strong>take a look at three important features that make threat intelligence really worth it:</strong></p><p><strong>1. Data Feeds</strong><br/> Once a threat is located, it’s imperative to gain the most <a href="https://www.anomali.com/blog/4-ways-analysts-can-make-more-sense-of-threat-data">accurate data</a> on it. Data feeds provide you with the right information when it comes to the whereabouts and the type of threat it is. That way, one knows how to attack it correctly and efficiently so that it doesn’t have much time to carry out damage. One of the most important parts of a good data feed is the usefulness of the information. It’s important to make sure the information being sent is about the problem. As long as you have a great system, your data feeds will be extremely helpful.</p><p><strong>2. Real-Time Alerts</strong><br/> Everyone wants to know immediately if they’ve been infected by harmful cyberthieves, but you can’t be sure of that unless you have the software to alert you to it. Real-time alerts discover problems as soon as they occur and send the information along so that the threat gets removed. It is an asset to businesses who keep important information on their devices, which at this point is just about everyone. It also keeps your security software updated so that you can always be one step ahead of the cybercriminals.</p><p><strong>3. Customer Support</strong><br/> When your computer or mobile device gets hacked into, do you know how to fix it? Most people don’t and are in need of some professional guidance, but don’t know <a href="https://www.anomali.com/company/contact">who to call</a>. This software gives you that industry expert who is there to take your call and help you through the process of getting your problems figured out. It’s as simple as picking up the phone and dialing their support line ensuring that you get the best of the best advice since the people whom you’re calling are specific to the cybersecurity field. That way, you are sure to get the best solution.</p><p>Without these three tools at your disposal, your businesses data is at risk. So even though threat intelligence can be costly, it <strong>IS</strong> really worth it if you want to be safe and efficient.</p><p>Interested in learning how to maybe lower those costs? Watch "Hunting For Potential Threats In Your Enterprise" and get some advice on the costs and benefits of threat hunting today!</p><p><span class="hs-cta-wrapper" id="hs-cta-wrapper-4dc46608-6703-4ed1-9fe2-26c9b509b7a3"><span class="hs-cta-node hs-cta-4dc46608-6703-4ed1-9fe2-26c9b509b7a3" data-hs-drop="true" id="hs-cta-4dc46608-6703-4ed1-9fe2-26c9b509b7a3" style="visibility: visible; display: block; text-align: center;"><a class="cta_button" cta_dest_link="https://www.anomali.com/resources/webcasts/hunting-for-potential-threats-in-your-enterprise" href="https://cta-service-cms2.hubspot.com/ctas/v2/public/cs/c/?cta_guid=163ada4e-a231-48de-8452-f0f9c507f25b&amp;placement_guid=4dc46608-6703-4ed1-9fe2-26c9b509b7a3&amp;portal_id=458120&amp;redirect_url=APefjpGbGEXHKRlLozTB58CxtaFsuG7zMMNI24XuxVkF2PCqUXDuS8ggq3PzztN6YxuhDK6VBpe0NUToQNmg9Ho2hFHYzx7g6cQzgzXmPE8Uzm7dyIb_vi1yHe48Q6YbO2slfyB35epE8YqoUwdBPbPemIkE286yLIrV0MNg5UQVFp2IyN6O5bZH1rQitUbczX6v9F8BP8FC7z07Ij0S9rXu6ALbg_WGfVCtg2bNNj0VUC0YaWMlUDRMKhKwm1e14MxfztSzFcP3P2hfPDYa6CFdukaL3yAgFZfVsbPIc5Wv1SqWaazbsHzP3SxpwhfDtFuiX_ZAKQccezYLqybTvbJ1Xg73rW6YKQ&amp;hsutk=2767d93d6471d657e0c9f660e4b58ef8&amp;utm_referrer=https%3A%2F%2Fblog.anomali.com%2Fis-threat-intelligence-really-worth-it&amp;canon=https%3A%2F%2Fblog.anomali.com%2Fis-threat-intelligence-really-worth-it&amp;pageId=4139715833&amp;__hstc=41179005.2767d93d6471d657e0c9f660e4b58ef8.1456736058655.1478831861868.1478887113345.180&amp;__hssc=41179005.43.1478887113345&amp;__hsfp=1335165674" id="cta_button_458120_163ada4e-a231-48de-8452-f0f9c507f25b" style="margin: 20px auto;" target="_blank" title="View Now! ">View Now!  </a> </span> <script charset="utf-8" src="https://js.hscta.net/cta/current.js"></script> <script type="text/javascript">hbspt.cta.load(458120, '4dc46608-6703-4ed1-9fe2-26c9b509b7a3', {});</script> </span></p>

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